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Is my website effective? The 3 fundamental pillars

"Is my website effective?" ... if you are a business owner with a website, for sure this is a question you have ever...


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Temas: Marketing, Business, Sales,

Cost of NOT taking action in your business (it's more expensive than you think)

The cost of not taking action in your business can have many negative consequences ... what do I mean? Simply by not making...


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Temas: Business, Entrepreneurship

Educational marketing. What is it and how does it work?

Educational Marketing consists of the creation of strategies for educational services, ranging from the creation of the...


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Temas: Marketing

How to attract students, using Inbound Marketing?

In Impactum we have learned that educational institutions have two main problems: they want to attract students (more and...


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Temas: Marketing

Vanity metrics. What marketing metrics should you be measuring for your digital strategy?

It is becoming more usual (and in some cases, even necessary) to implement digital strategies for business. However, we must...


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Temas: Marketing

Should I hire a monthly equalization of Marketing and Digital services?

A monthly Equalization of Marketing and Digital Services, do I sing?


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Temas: Marketing, Business

The 3 best marketing strategies for educational institutions this 2017

Each beginning of the school year, as a marketing and sales team, we begin with the pressures of reaching new goals: either to...


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Temas: Marketing for institutions

Do you really know your ideal client? [INFOGRAPHIC]

If you have been asked "what is your market?" And you answer something similar to "my product (service) is for everyone", or...


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Temas: Marketing, Sales

How to generate content for my company *Tip: it takes less time than you think

If you came to this article, maybe it is because you have heard some comment or benefit of having your own content for digital...


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Temas: Marketing, Sales